On September 4, 2024, the VIP Conference was organized by the Contact Group Automation for the third time. Digitalization is a hot topic in the insurance sector, the impressive AFAS theater in Leusden was completely sold out, and there were over 700 insurance professionals present.

This year as well, our CTO Dennie Van Den Biggelaar delivered a keynote in the large theater hall. He explained how Onesurance effectively leverages AI technology to solve the problem faced by all (large) intermediaries and underwriting companies: an abundance of clients and a scarcity of qualified personnel.

Active Customer Management with AI simply means that Onesurance's AI engine ensures that your right customer, at the right time, receives the right attention about the right product. This is achieved through advanced algorithms that continuously analyze data from back-office systems and provide immediately actionable predictions to advisors in an Active Management Portal that they can start using tomorrow.

The right customer is determined by a prediction of the Customer Lifetime Value, the right time depends on a prediction of the risk of cancellation, the right attention is determined by advanced personalization, and the right product follows from a Next Best Policy prediction, Dennie explained. The AI factor is that the predictions are very accurate: it can be predicted with up to 90% certainty which high-value customers will cancel within 12 months. This is possible despite the fact that only minimal policy data is needed.

A large number of renowned intermediaries and underwriting agencies in the Netherlands and Belgium are already using Onesurance's solutions because they enable targeted retention improvements, increase sales (policy density), work on duty of care, use advisors' scarce time more effectively, and make their work more enjoyable.

Click here to learn more about our solutions for intermediaries and underwriting agencies, or go directly to information about the One portal for advisors.

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